The concept of outlet shopping began with stores selling seconds and samples. It was a way for consumers to grab a bargain in the shape of slightly damaged good or one offs from their favourite brands. Such shops were often attached to manufacturing centres or factories and were sometimes known as factory shops for this reason. Such stores evolved into places where you could buy surplus stock from previous seasons’ collections and outlet shopping was becoming more and more popular as time went by. Continue reading Outlet Malls Fall in Popularity